Favorite Watches of Ariel Adams, aBlogtoWatch.com

1. What watches do you currently own?

That is a good question that would be easy to answer if I was a more typical watch collector. As someone who reviews watches as part of my job I end up having a lot of watches in my collection which are totally diverse. Looking over my personal taste and what I mostly wear you’ll find the majority of the time I am wearing a modern sports watch (often a diver) with a little bit of an edge and a timeless character. aBlogtoWatch is really the best “picture” of my watch wearing habits.

2. Currently, what is your favorite watch that you own and why?

For years people asked the well-natured question of “what is the best watch brands” or “what is your favorite watch” and for the most part I’ve never really given a straight forward answer. To consider why I felt this way I wrote up an entire article to answer the question:


I don’t believe in having favorites or that anything is overall the best. If I had a favorite watch and if there was a best brand I would simply buy one of their timepieces, call it a day, and move on with my life doing something else. The hunt for great stuff, art, and emotional satisfaction is what watch loving is all about for me – not finding an absolute superlative.

3. What is your grail watch and why?

See above. Though I will say that 2014 was the year of the Speedmaster for me – a collection of Omega watches that I greatly admire and think most well-rounded watch lovers should own one of. They mix story, comfort, functionality, humility, and design in a really satisfying way.

4. In your opinion, what is the best “bang for the buck” watch available today? (new or used)

It really depends on the prices you are talking about. Rolex is a great watch for the money, as is something like a Jaeger-LeCoultre. Though no one has ever claimed that they are cheap. When it comes to mixing quality with a really good entry-level price I typically recommend Japanese stuff. They might not have the prestige of Swiss watches, but you do get a lot for your money. Also, compared to most Swiss watches German timepieces offer a lot for solid prices.

5. Whats the URL of your watch website, when did you start it, and how do you plan on making it stand out?

I started blogging about watches in 2007 and in 2009 I left my job working as an attorney to pursue this full time. I have been doing that and growing the business consistently each year since then. For me it is about producing great content, that I want to personally read/watch, that is for other people like me.