How do they do it? Nomos thinks of their manufacturing process as being more similar to the auto industry, as apposed to their luxurious competitors (i.e. A. Lange & Söhne). They focus on staying lean with industrial efficiencies, marketing, and administration. Basically, they channel their passion and long-term expertise into cutting costs and pleasing customers.
“And we don’t have a lot of different movements; we have very few that we produce in high numbers. And we have produced these for many, many years.” – Uwe Ahrendt, managing director and part owner of Nomos Glashütte
For all these reasons, Nomos is definitely in the running for my next watch!
For more details, go here: How Does Nomos Glashütte Make A Beautiful Watch With Manufacture Movement For Under $3,000?